A family business since Roy and Eric Danielson incorporated in 1959. It has now been carried down through generations to the new owners, Roys son and daughter Judy and David, as well as Erics grandson Carl. You can also find Roys spouse Joyce Danielson often working at the store. The family prides itself on providing its customers with the most premium, unique, and freshest flower selection available, combined with the best customer service and most knowledgeable staff in the industry.