Few things are better than the smell of the ocean and feel of the sea spray on your skin. Located at the end of the wharf, these sensations are part of the fishing experience as well as the Capitola Boat & Bait experience. The building has been in this spot for more than 50 years and the current owners have been providing boating and baiting needs for the last 14 years. A small conveniencestore has walls plastered with photos of those who have caught something using Capitola's boats. Over the past 14 years, the wall has been covered and they still continue to add peoples' memories to the business. Capitola provides rental services you can get your hands on: boats, kayaks, boogie boards, fishing poles, crab nets, hydrobikes, wetsuits and, during the summer, choose from a selection of sailboats and motorboats. Capitola Boat & Bait is a friendly store that always has service with a smile and a conversation.